Relaunching after many years, specifically for the Moroccan market, Arthur Martin was need in of creative partner to effectively position the brand in the marketplace.
We worked as a strategic creator to redevelop the brand in a way that would really resonate with their target market. This included creating a unique new brand look and feel, inspired by Maghreb design elements, which still captured the brand’s French heritage.
We delivered a diverse range of brand collateral including new brand guidelines and ensured assets across all communications were aligned, providing impactful point-of-sales materials and interactive live stand designs.
Strategy. Creative. Content.