Thunes, the leaders in cross-border payments, are helping to improve financial accessibility in the furthest corners of the world. They provide solutions that enable people to pay and get paid, wherever they are and whatever they do. To communicate the breadth of their payment solutions and global reach, a large-scale video production was undertaken.
The brand film, shot in South Africa, shows the journey of money moving seamlessly across the globe, connecting a diverse range of people and businesses. The production evoked emotion and brought human connection to the forefront of an industry very often only associated with technology. A split screen effect was used to further amplify the connection of humans and businesses, through payments.
The Thunes video production is part of a wider campaign that encompasses digital, social media and events.
Project: Brand campaign
Services: Strategy, Creative, Video, Photography, Content